digital-marketing
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From Farm to Table Branding
Known for their playful approach to wellness and a fierce commitment to sustainable ingredients, they sell their delicious creations both via custom order and through farmers markets around the city.
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Expansion Pitch Deck & Brand Strategy
Project Overview In the early days of Better Than Good (2017-2018), I worked as their sole designer, helping shape their visual identity and marketing materials as they expanded. Better Than Good is a cannabis holding company with a portfolio of brands, including Cream of the Crop Gardens, West Coast Trading Company, and Bread Farms, positioning…
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Social Media for a Global Fashion Icon
As the Social Media Manager for Marla Wynne Collection, a globally recognized fashion brand, I led a comprehensive digital strategy spanning multiple platforms—from Instagram and e-commerce to HSN & QVC’s retail channels.
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Building a Thriving Housing Resource for the Community
Denver Rentals is a prime example of how community management, digital strategy, and engagement tactics can come together to create a scalable, high-impact resource for a local audience.
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Launching a Complicated Product in a Crowded Market
The challenge was to create a campaign that balanced nostalgia with empowerment… something visually striking, playful, and unexpected in the wellness space.
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Logo Design (Human Resources)
The goal of this project was to create a logo that reflected the firm’s professionalism, industry expertise, and growth-oriented approach while maintaining a visual connection to both cannabis and human resources.
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Using AI Photo Editing For Content Longevity
By combining strategic photo editing techniques with AI-powered enhancements, I created a sustainable content strategy that extended the lifespan of their imagery, giving Robhots a dynamic, evolving visual presence without needing constant reshoots.
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Multi-State Compliant Cannabis Marketing & Creative Content
I established a vibrant and cohesive brand identity for Robhots using Canva, ensuring a visually appealing and consistent representation across various platforms and between multiple designers/marketing managers.
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Total Rebrand & Creative Upgrade for a Household Brand
I helped build a strong visual identity and digital presence that resonated with consumers and industry tastemakers alike.
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Photography: Transparency in CPG Content (with Joy Gum)
For this photography project with Joy Gum in Colorado, I had the opportunity to capture the intricate process of cannabis-infused gum production at their manufacturing lab.
Jax Barboa 